RED: The Auteur.
Overview
The Auteur is a VR headset designed for directors and film auteurs, redefining on-set workflows with seamless multi-camera connectivity, AI-driven camera placement, and an intuitive panning dial. Its modular rail system enhances adaptability, while the protective charging case ensures uninterrupted use.
Time
Spring - Fall 2024
Skills
Rapid Ideation
Product Visualization
Brand Design Language
Animation
Mentors
Darrick Del Moral
auteur
(au • teur) A filmmaker with complete creative control, whose vision shapes every detail of the production, crafting a distinct and personal cinematic style.
The Brief:
Design a VR headset launching in 2026 for a specific brand, adhering to its established design language and user needs. Additionally, develop a charging or carrying accessory that enhances usability and integrates seamlessly with the headset and brand ecosystem.
A quick on/off switch for easy interaction.
Charging pins that connect with charging case, so you're never short on power.
Multiple buttons so you can customize your creative space.
as a brand
Gap in the Family
RED Digital Cinema has an extensive line of cameras, but nothing to tie them together.
Directors face inefficiencies in visualizing multi-camera setups.
Visualization tools must match the pace of innovation in cinema.
How might we tie together on-set visualization for filmmakers?
Aesthetic Principles
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Modular
I needed the device to connote the visual language that shows it can be customized.
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Precise
It should be measured and precise in how each mechanism works.
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Intentional
All of the design language should be communicative and transparent in what it prompts the user to do.
Settled on a modern, robust, and angular design.
